Angel Investments

“Social currency” card issuer WYLD raises funds from Better Capital, boAt founder, others

Mint  

Social currency card company WYLD has raised USD 350,000 in a seed round led by Better Capital, with participation from entrepreneurs such as Aman Gupta and Sameer Mehta of Image Marketing (which owns the D2C brand boAt), Aditi Shrivastava (Pocket Aces), Malini Agarwal (Miss Malini), Nikunj Lotia (BeYouNick), Pranay Swarup and Julie Kriegshaber (Chtrbox), Rohit Raj (The Glitch), Ankit Kedia (Capital-A), Singularity Ventures, Ganesh Krishnan (Plan B Innovations), Shrishti Sahu, Karthik Bhatt (Force Ventures) and others. The company will use the new funds for tech advancements, developing its payment card and building a robust go-to-market strategy. WYLD is a phygital payment card and mobile app for popular social media users to help them monetise their social influence with every purchase.

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